In the European job market, future-oriented competencies have been undervalued. They do not usually form a part of formal higher education and are not formally recognised. Without formal recognition the talent that is present in this generation of European professionals remains hidden. Experts agree that these future-oriented skills will become vital to persist in a competitive global environment, faced with unpredictable and rapidly changing challenges. The focus needs to shift;  creativity, systemic thinking, trans-disciplinary communication, and inspirational change management abilities will become increasingly important.

Certified Professional will highlight and recognise these future-oriented skills and tap into the hidden potential of the European job market. Introducing a standardized framework for new professional competencies will enhance innovation and entrepreneurial impact. This change is set to transcend corporates, start-ups, or public authorities across sectors and geographies.