The framework “Promoting Innovation” is the conceptual basis for certifying the competencies for innovation for sustainability, following the commonly accepted Brundtland definition of sustainability: “meeting the needs of the present without compromising the ability of future generations to meet their own needs”. It incorporates those competencies required to promote the complex process of innovation which we understand as the transformation of ideas into results. Together with experts we have identified analytical competencies, creativity, an aptitude for envisioning and planning, implementation as well as social and leadership competencies as crucial to succeed in this field.